Savoring the simplicity of a cultural ritual

Join us in pausing to enjoy “Routine,” a campaign created for our client, Café Versailles, the world’s most famous Cuban restaurant. The work reflects what it means to pause and drink coffee before taking on the rest of our daily routines, using characters who are known to always be “running.” This campaign also celebrates how Versailles, its iconic “Ventanita,” and the cafecito are fundamentally ingrained in the culture.