Marketing Executives From Leading Hispanic Brands, PR and Advertising Agencies Named to Hispanicize 2012 National Advisory Board

MIAMI, Nov. 7, 2011 – Senior executives representing leading Hispanic brands, PR and advertising agencies as well as top social media influencers were named today to the prestigious national advisory board for Hispanicize 2012 (www.HispanicizeEvent.com).

Now in its third year, Hispanicize 2012 (#HISPZ12) has become the annual Latino trends event for cultural influencers and leaders in social media, marketing, innovation and entertainment. A partnership of the Hispanic Public Relations Association (HPRA), Hispanicize and the Public Relations Society of America (PRSA), Hispanicize 2012 will be held at the JW Marriott Marquis Hotel Miami, April 11-13, 2012.

“This advisory board will help us deliver an event with content, special creative programs, press conferences, influential speakers and celebrities that is unprecedented,” said Manny Ruiz, creative director and co-founder of the Hispanicize event.

The Hispanicize 2012 board is led co-chairs Jorge A. Plasencia, Chairman & CEO of República, and Vice Chair of the National Council of La Raza (NCLR) and Mike Valdes-Fauli, President of The Jeffrey Group.

In addition to Plasencia and Valdes-Fauli, the national board consists of:
Mari Santana, Public Relations Manager, Disney Destinations
Christina Gonzalez, Director of Multicultural Marketing – Verizon Wireless
Luis Caballero, Director, Hispanic Marketing – RadioShack
Nina Price, Communications Manager – General Motors
Russell Bennett, Vice President of Latino Health Solutions – UnitedHealthcare
Olga Romero, Manager of Hispanic and multicultural public relations – Southwest Airlines
Hector Galvan, Hispanic PR Manager – Sprint Nextel
Robin Santos, Hispanic Public Relations – The Clorox Company
Cristina Alfaro, Manager, US External Communications, McDonald’s USA
Gustavo Razzetti, Chief Strategy & Engagement Officer at Grupo Gallegos – Grupo Gallegos
Alex de Carvalho, VoxMed and President/Founder of the Social Media Club of South Florida
Tony Nieves, President – Marca Miami
Mónica Taher, Head of Entertainment/Partner – Getty Images Hispanic / Latin America
Bel Hernandez, Publisher – Latin Heat
Delia Lopez, President-Hispanic Public Relations Association – LA
Maribel Ferrer, Senior Vice President – Fleishman Hillard’s FH Hispania
Patricia Perez, Partner – VPE Public Relations
Armando Azarloza, President – The Axis Agency
Oralia Michel, sole practitioner / board member – HPRA National
Roman Morales, Film Curator, Hispanicize 2012
Jewel Figueras, Blogger, Jewel’s Fab Life
Lance Rios, Founder – Being Latino / Hispanicize

Sponsorship and Registration Information
Sponsorship information is available by contacting [email protected] or calling 203.364.4779. Early bird registration rates are available through December 9 at www.HispanicizeEvent.com. To reserve your hotel room go to http://www.hispanicizeevent.com/registration.html.

About Hispanicize 2012
Now in its third year, Hispanicize 2012 is the iconic annual event for Latino trendsetters and newsmakers in social media, marketing, entertainment and innovation.
Hispanicize 2012 brings brands, media, marketers, celebrities, filmmakers, innovators and bloggers together in a unique creative environment focused on ideas and best practices. The conference is a launch pad for creative endeavors, new products, technologies, marketing campaigns, films, books and more targeting Latinos.
Hispanicize 2012, a partnership of the Hispanic Public Relations Association (HPRA), Hispanicize and the Public Relations Society of America (PRSA), will be held at the gorgeous JW Marriott Marquis Hotel Miami, April 11-13, 2012.